Job Information
UNIVERSITY OF TEXAS AT AUSTIN Executive Director of Strategic Communications, Business Strategies Office in Austin, Texas
Create and manage persuasive, succinct messaging in support of priority programs, with an emphasis on Discovery to Impact. Write and edit articles, reports, white papers, news releases, backgrounders, publications, and briefing materials. Provide editorial support for talking points, remarks, presentations, and public correspondence.Identify and assess opportunities to position the Associate Vice President of Discovery to Impact, the COO, and other leaders across the COO portfolio as thought leaders in their respective areas, including opportunities to contribute expert opinion/analysis pieces and to provide analysis or expertise on relevant and timely topics in the media.Advise COO Office leadership on the communications and public relations implications of potential policy and program decisions.Establish a consistent identity and message for Discovery to Impact and other COO priority initiatives and communicate, develop, and assess annual communications plans across the portfolio, including metrics and results reflecting target audience engagement, earned media success and other measurements. Develop a holistic communication plan for Discovery to Impact internally and other portfolio-wide priorities and themes.Collaborate with University colleagues to increase awareness of COO priorities and achievements among regional, state and national media markets, as well as decision-makers in local, state and federal governmental bodies and agencies; leaders at peer institutions; and journalists who cover higher education. Foster community among the communications professionals embedded in units across the COO portfolio at large, providing leadership and support to ensure that their communications amplify key messages, are appropriate for the targeted audience, align with University brand standards, and are coordinated to avoid conflicting with each other in timing or tone. Serve as a liaison to communications leads across UTs colleges, units, and schools.Regularly assess the performance of existing communications platforms and products, and lead exploration of new or revised platforms or products. Lead and manage the Discovery to Impact social media presence. Conceptualize, design, and execute visual products to meet communication objectives in print and multimedia.