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Sr Digital Content Specialist, UC Online Current UC employees must apply internally via SuccessFactors > http://bit.ly/UCEMPL Founded in 1819, the University of Cincinnati ranks among the nation's best urban public research universities. Home to more than 50,000 students, 11,000 faculty and staff and 340,000 alumni, UC combines a Top 35 public research university with a physical setting The New York Times calls "the most ambitious campus design program in the country." With the launch of Next Lives Here, the Cincinnati Innovation District, a $100 million JobsOhio investment, nine straight years of record enrollment, worldwide leadership in cooperative education, a dynamic academic health center and entry into the Big 12 Conference, UC's momentum has never been stronger. UC's annual budget tops $1.65 billion and its endowment totals $1.8 billion. The University's overall regional economic impact exceeds $10.6 billion, paving the way for the future of Cincinnati. About UC Online UC Online, a division of the University of Cincinnati, is committed to delivering a top-notch educational journey customized for students who value the flexibility of online learning while maintaining the high standards associated with the University of Cincinnati. Our dedication to excellence in online education drives innovation at every phase of a student's academic path, from initial inquiry to graduation. At the core of our mission is prioritizing students, utilizing data-driven approaches to navigate them through their online learning journey. This involves helping them discover appropriate programs, actively participating in coursework, and ultimately accomplishing their academic goals. At UC Online, we empower students to achieve their aspirations for a better future by offering practical learning opportunities within an institution celebrated for its research, innovation, and history of significant accomplishments. This position offers a hybrid work schedule for individuals residing in OH/IN/KY. Candidates must be based in the Cincinnati Tri-State area and have reasonable proximity to the UC Main Campus to meet on-campus obligations as necessary. Remote work arrangements are subject to university policies and may be subject to change. Job Overview Coordinate, manage and update content across multiple channels. Essential Functions Create and co-create content for distribution across multiple channels, including websites, marketing collateral and social media using AEM and WordPress platforms. Review, copyedit, approve, and publish digital content while enforcing the university's web style guide, and advocate for the CMS. Build collaborations and projects with stakeholders within a focused set of project management tools. Serve as a resource for standards, best practices and guidelines around brand, visual identity, information architecture, content, and accessibility. Evaluate, audit, monitor and maintain compliance with accessibility design and usability standards for a user centric UIX. Advocate and liaise with contributors, users, stakeholders on business centric website content. Concept, design and build engaging email marketing campaigns. Design and activate social activations as needed. Work closely with university's technical support team to ensure accessibility, functionality and performance of university's digital platforms, specifically ensuring compliance with sections 504 and 508 of the Americans with Disabilities Act. Evaluate, plan, monitor and report relevant metrics for KPI and success measurements. Utilize data and trends to optimize website performance. May manage the university's selected content management system. Perform related duties based on departmental need. This job description can be changed at any time. Required Education Bachelor's Degree in Communic