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Microsoft Corporation Product Manager Windows - Consumer Devices DACH in Frankfurt, Germany

Be part of the Windows Consumer Category for the Consumer Channels Sales & Marketing (CCSM) organization across our DACH (Germany, Austria & Switzerland) markets. This role drives the strategy, investment priorities and goals in partnership with the DACH Windows Category lead and local Sales and Channel marketing teams.

As a Product Manager Windows, you will be accountable for the all up PC consumer business, including PC activations and top-line revenue, market share, and marketing expenses. You will drive business performance & go-to-market programs by prioritizing and aligning initiatives across the partner eco-system, allocating resources, and executing strategic plans to drive growth & business transformation.

We are looking for a tech-savy individual with profound knowledge of the Windows Device Ecosystem.


Planning and prioritization of initiatives

  • Influence retailer assortment leveraging research and telemetry to showcase end customer needs and increase Windows share

  • Land strong modern device assortment by retail partner, across all price bands (entry, mainstream, and premium) and categories (ex: Gaming) in partnership with Device Sales leads and local device partners

  • Partner with local silicon partners (Intel, AMD) to build co-marketing and co-sell through plans with OEM partners

  • Review and invest in select partner led demand gen campaigns with top retail partners, driving thru the line co-marketing

  • Leverage new OEM partner product portfolios to create retailer exclusives that gain unit commitment and win share

  • Partner with channel marketing peers to sell in and execute Windows in-store experience refresh across top retailer accounts.

  • Build close relationship directly to the partner to ensure the Windows priorities and gain insights.

  • Learn from your partner – Bring partner feedback to life in your plans and consolidate them in your business updates for your Windows peers.

  • Find new business opportunities, for example outside of managed retail or new trends inside managed retail like Commercial or Education activities.

  • Build foundational partnership and understanding towards MNAs since this is the backbone of the Windows ecosystem. This knowledge is essential to negotiate with retail partners.

Operationalizing programs and initiatives

  • Execute category sales plans that maximize key market level seasonal selling beats (Back to School, Holiday, Spring) along with retailer specific selling beats

  • Build and execute consumer promotional plans to drive volume, modern PC adoption, or win share

  • Partner with retailers and channel marketing teams to drive always on in store and online marketing through full-funnel approach that drives growth and optimizes channel footprint

  • Partner with local PR leads and CMO (Consumer Marketing Organization) partners to plan and execute campaigns that drive excitement and awareness leveraging Microsoft owned and operated channels

  • Support channel marketing peers to land retail salesperson training and advocacy to ensure positive customer experience

Managing and monitoring key business metrics, exceeding targets

  • Manage retail marketing investment funds with high level of forecast accuracy, ensuring budget is fully planned and utilized each quarter

  • Disseminate regional targets and investments to specific retail and OEM partners in order to meet or exceed goals

  • Monitor Windows market share position, building plans to grow share versus key competitors



  • Entrepreneurial mindset and innovative thinking to identifying and executing business opportunities

  • Ability to analyze sales data, draw relevant conclusions, develop accurate business plans and forecasts, and drive execution

  • Understanding of budget, profit & loss, margin, investment, and operating expense accountability

  • Ability to influence multiple stakeholder groups and connect with diverse audiences

  • Thought leader, risk taker, and lifelong learner, Digital and social influencer in the market

  • Experience in planning and executing marketing strategies and activities that drive business results while remaining true to the brand.

  • Have experience translating Key Performance Indicators (KPIs) into actionable plans to accelerate or capitalize on growth opportunities.

Qualifications and Experience:

  • Bachelor's Degree in Business, Marketing or related field, or related experience. MBA a plus.

  • Solid Consumer Electronics/IT ecosystem experience with a focus on devices and services sales across consumer segments

  • Understanding of consumer sales channels, as well as the retail landscape and digital marketplace

  • A character that exemplifies Microsoft values including integrity, honesty, openness, personal excellence, constructive self-criticism, and mutual respect

Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Benefits/perks listed below may vary depending on the nature of your employment with Microsoft and the country where you work.