Job Information
Quinnipiac University Assistant Director of Admissions Communications in Hamden, Connecticut
Overview: The Assistant Director of Admissions Communications will be responsible for developing communications plans for international recruitment as well as assisting with the maintenance of communications plans for domestic recruitment. The position will also be responsible for working closely with the Director of Admissions Communications to monitor external lead generation and communications platforms, and with the Office of Marketing and Communications to track advertising performance and coordinate placement with internal outreach efforts.
About Quinnipiac: Quinnipiac University is a private, coeducational institution located 90 minutes north of New York City and two hours from Boston. The university currently has an enrollment of 9,000 students in more than 130 degree programs through its Schools of Business, Communications, Education, Computing, and Engineering, Health Sciences, Law, Medicine, Nursing, and the College of Arts and Sciences. Our 21 Division I teams have achieved remarkable success, boasting multiple conference titles. This includes a 2023 NCAA National Championship win in ice hockey, a three-time defending national champion women's rugby team, and a trip to the Sweet 16 for our women's basketball team. The Quinnipiac University Poll is nationally recognized as a leader in public opinion research, and the university is consistently recognized by U.S. News & World Report and Princeton Review's "The Best 388 Colleges." The university is in the midst of program expansion and renewal for both traditional and adult learners, attraction of diverse communities, development of innovative corporate partnerships, and construction of an ambitious set of capital projects. For more information, please visit qu.edu. Connect with Quinnipiac on Facebook, Instagram, YouTube, TikTok and X.
Responsibilities:
Create and implement communications strategies specifically tailored to international recruitment efforts
Collaborate with international admissions teams to align messaging with recruitment goals and trends
Assist in the maintenance and updating of communication plans for domestic student recruitment
Work closely with the Director of Admissions Communications to monitor external lead generation and communication platforms
Provide insights and recommendations based on data analysis for campaign improvements
Partner with the Office of Marketing and Communications to track advertising performance
Coordinate the placement of ads to ensure integration with internal outreach efforts and maximize exposure
Track and analyze KPIs to measure the effectiveness of communications and advertising campaig
Make data-driven adjustments to improve recruitment yield and enhance overall performance
Education Requirements:
Bachelor's degree required
Master's degree preferred
Experience may substitute for some of the above education requirements
Qualifications:
2-3 years of experience in marketing communications, with a focus on strategic planning and execution
Strong writing and communication skills
Experience working with Admissions CRM technology, advertising platforms, and text message delivery platforms
Ability to analyze and track key performance indicators (KPIs) to ensure campaign optimization and improved yield
Demonstrated ability to work with diverse populations and a commitment to promoting diversity and inclusion
Special Instructions to Applicants:
TO APPLY:
Applications must be submitted electronically and include a resume, cover letter addressing how your experience supports the requirements of this position and Quinnipiac' commitment to diversity and inclusion, and contact information for three references on the application form.
We offer a comprehensive benefits package for full-time faculty and staff which includes tuition remission and a culture that is inclusive and driven by excellence.
Quinnipiac University is an Equal Opportunity Employer.