Job Information
J&J Family of Companies Customer Marketing Manager in Harrisburg, Pennsylvania
Customer Marketing Manager - 2407024714W
Description
Kenvue is currently recruiting for:
Customer Marketing Manager – Regional Grocery
This position reports to Senior Manager, Omni Performance Food Convenience and Dollar and is based in Skillman, NJ or remotely working from the following States: New York, Pennsylvania, Texas, Florida or Michigan.
Who we are
At Kenvue (https://www.kenvue.com/) , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON’S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage – and have brilliant opportunities waiting for you! Join us in shaping our future–and yours. For more information, click here (https://www.youtube.com/watch?v=XhsbOsBiX_M) .
Role reports to: Senior Manager, Omni Performance Food Convenience and Dollar
Location: Kenvue’s corporate headquarters is currently located in Skillman NJ, but is scheduled to move to Summit, NJ in or around early 2025 .
Travel %: 25%
Pay: $98,000 - $167,900
What you will do
Kenvue is recruiting for a Customer Marketing Manager supporting Regional Grocery. Preferred locations for this role are as follows: Skillman New Jersey or Fort Washington PA, but additional locations and remote work will be considered. Primary responsibilities include the development and delivery of a portfolio wide account-specific marketing plan supporting various regional grocery retailers. The portfolio planning process includes identifying innovative ways to launch new items and to leverage the scale of the portfolio by identifying shopper-based solutions that deliver joint value for strategic retailers and Kenvue. This role’s primary contact at customers is omni-channel shopper marketing engagement teams (loyalty/personalization, marketing, ecommerce) with the requirement of successfully collaborating cross-functionally inclusive of the merchant teams at all levels in the organization. This role will work closely with the customer development team to identify new business opportunities, develop plans to innovate existing platforms, and deliver best-in-class launch strategies. This role will work with the selling team to deliver goals as it relates to profitability, sales and equity with our customers. This experience will develop and showcase the ability to strategically evaluate marketing opportunities, develop deep shopper and consumer empathy to identify and address key opportunities, and bring them to market to grow the business. This role will hone skills in building strong team dynamics, dealing with ambiguity, influencing a range of levels throughout the organization, and driving for results. Kenvue is looking for a creative, results-oriented Customer Marketing Manager who thrives in a fast-paced, innovative environment and has strong expertise developing strategies that are successful across the full path to purchase inclusive of digital engagement (fully integrated omnichannel planning & execution).
Key Responsibilities
Lead the delivery of Digital 1st Omni Channel Shopper Marketing initiatives for specific business units, supporting the Retail/Customer team inclusive of Agency Partners
Develop differentiated Omni Channel Shopper Marketing programming grounded in brand, consumer, shopper, and retailer insights
Work with agency partners, retail media partners, and brand teams to develop and execute customer specific programs/campaigns that build brand equity, retailer equity and drive positive business results at retail
Co-Lead planning of annual joint business planning (JBP) for marketing / media portion of JBP
Contribute to annual strategic planning that serves as the foundation for Joint Business Planning
Align customer and internal brand teams on customer relevant programs & strategies
Fully support Omni Channel Shopper Marketing strategy development and program sell-in with customer and retail execution partners
Develop strong working relationships with internal Kenvue teams (e.g., Consumer Marketing, e-Comm, Customer Strategy, Consumer Promotion, H&W, Shopper Insight & Category Management) as well as external customer teams, including (e.g. Merchants, Marketing, Insights, Innovation and e-Comm)
Be the voice of Omni Channel shopper marketing for strategic omni/digital/collaboration with e-commerce initiatives.
Qualifications
What we are looking for
Required Qualifications
Minimum of 8 years of experience in Shopper Marketing/Brand Marketing/Agency/Retail Media or related field
Bachelor's degree or equivalent in Marketing, Business, or related field
Prior experience leveraging consumer/shopper insights to develop effective marketing programs and campaigns
Strong business acumen, analytical and problem-solving skills, and excellent verbal and written communication skills
Ability to evaluate opportunities, optimize with agility, and development of actionable plans to address opportunities
Proven track record of developing successful customer marketing strategies through to execution
Desired Qualifications
Digital / Media planning and measurement experience is preferred
Prior customer facing experience is preferred
Excellent communication, collaboration, and project management skills
Ability to think creatively and strategically to solve complex business problems
Advanced PowerPoint and Excel skills
What’s in it for you
Annual base salary for new hires in this position ranges from $98,000 - $167,900. This takes into account a number of factors including work location, the candidate’s skills, experience, education level & other job-related factors.
Competitive Benefit Package
Paid Company Holidays, Paid Vacation, Volunteer Time & More!
Learning & Development Opportunities
Employee Resource Groups
Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
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Primary Location NA-US-New Jersey-Skillman
Other Locations NA-US-Florida, NA-US-Pennsylvania, NA-US-Michigan, NA-US-New York, NA-US-Texas
Travel Yes, 25 % of the Time
Job Function Selling Consumer
Req ID: 2407024714W