Job Information
Involve Asia Performance Marketing Executive in Kuala Lumpur, Malaysia
We are seeking an experienced performance marketer with proficient digital marketing knowledge to execute digital media buy activities.
Your primary objective will be to ensure that campaigns launched are cost effective and generating substantial returns to the organisation.
In this role, you will need to possess strong critical thinking abilities and leverage on your expertise to optimise multiple campaigns simultaneously, at the same time managing cost allocation to achieve maximum impact.
If you possess a deep understanding of the current digital media buying landscape, we are eager to meet you.
Responsibilities
Help identify and target new campaigns to increase team revenue
Optimise campaign pricing, targeting and zones for higher returns
Schedule and adjust campaigns when needed
Experiment with new digital ad platforms and channels
Ensure ads are compliant and displayed appropriately
Monitor costs and return on investment (ROI)
Work cooperatively with various stakeholders to identify and enhance media buying capicity
Daily reporting on the efficacy of campaigns
Requirements and skills
Working knowledge of digital advertising platforms in the market, most importantly Google Ads
Experienced in managing ad spend budgets of up to MYR120,000 yearly
Acquainted with media-buying, planning and research
Up to date with the latest advertising and media trends
Organizational and multitasking abilities
Attention to detail
Critical thinking skills
Proficient in English
2 years' experience in related Digital Marketing Field
Diploma or bachelor's Graduate