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Job Information
Publicis Groupe Senior Analyst, Analytics in New York, New York
Company Description
Publicis Media harnesses the power of modern media through global agency brands Publicis Collective, Spark Foundry, Starcom and Zenith. A key business solution of Publicis Groupe, Publicis Media’s digital-first, data-driven global practices deliver client value and drive growth in a platform-powered world. It is present in more than sixty countries with over 23,000 employees worldwide.
Job Description
We don’t all look the same, and we don’t expect you to, either. But successful members of the Analytics team at Zenith generally have a passion for emerging tech and media, bring a data-driven approach to decision-making, have a fresh perspective and share it in a positive way, don’t shy away from a challenge, and are always hungry to learn more. We look for prior experience in media analytics, especially digital media. We hope you’re a numbers whiz and know how to bring data to life through a compelling story.
Role Objectives:
Senior Analysts form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to our clients. They work closely with their Manager to learn the most efficient and effective ways of wrangling with data and develop skills to become full-fledged story tellers.
Qualifications
B.A. or B.S., preferably in Mathematics, Statistics, Computer Science, Marketing/Advertising or related field
2+ years of experience working with large data sets or conducting quantitative analysis
Agency experience highly preferred
Knowledge of Digital Media, Marketing/Advertising industries highly preferred
Experience working with Python, R programming languages
Experience working with relational databases, SQL
Strong communication skills
Agency experience highly preferred
Ability to speak and write professionally
Ability and comfort with presenting work by phone or within small groups
Proficiency in Microsoft Office software such as Word, Excel and PowerPoint
Ability to service clients, partners and internal stakeholders by understanding needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
Knowledge of digital media metrics (Impressions, Clicks, CTR, CPM, etc.).
Knowledge of visualization tools like Tableau and Power BI
Knowledge of analytics tools and relational databases (Google Analytics, SQL, MS Access)
Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
Knowledge of python and other programming languages
Additional Information
All your information will be kept confidential according to EEO guidelines.
Veterans Encouraged to Apply
Compensation Range: $70,000 - $90,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/26/2024.