Job Information
Copeland Section Manager Product Marketing and Key Accounts in Pune, India
About Us
We are a global climate technologies company engineered for sustainability. We create sustainable and efficient residential, commercial and industrial spaces through HVACR technologies. We protect temperature-sensitive goods throughout the cold chain. And we bring comfort to people globally. Best-in-class engineering, design and manufacturing combined with category-leading brands in compression, controls, software and monitoring solutions result in next-generation climate technology that is built for the needs of the world ahead.
Whether you are a professional looking for a career change, an undergraduate student exploring your first opportunity, or recent graduate with an advanced degree, we have opportunities that will allow you to innovate, be challenged and make an impact. Join our team and start your journey today!
Education and Professional Qualifications:
Bachelor’s degree in mechanical engineering
Master’s degree in business management with Marketing as specialization from reputed institutes
Requirements and Attributes:
Bachelor’s degree in mechanical engineering
Master’s degree in business management with Marketing or Communications as specialization from reputed institutes
10+ years of experience in the HVAC&R industry. Air conditioning industry background will be an added advantage.
Minimum 4-5 years’ experience in Product Marketing
Good experience in creating and delivering unique customer value propositions through various media and multiple distribution channels, including retail, e-commerce, distributor, or B to B channels.
Proven track record of performance in a relevant, complex, multi-channel industry
Excellent written and verbal communication skills
Key Responsibilities
Description of duties & activities
- Product Marketing
Develop deep understanding on standards, market trends and customer needs
Conduct market research, VOC surveys and market requirement events to define detailed product scope and develop business cases (integrated product definition, financials) for new products
Develop competitive product analysis, product launch package value proposition
Lead product launch events and extend customer support on products.
Communicate effectively in the market about new products, technology / trends, work towards executing & developing success stories & case studies
Develop product literature, catalogue along with MARCOM team
- Influencer Marketing & Market Intelligence
Engage End-Users, Consultants, key influencers, and develop/sustain long term relationships to achieve high business share and brand spec-in at project level:
Engage Closely with OEMs Sales & Marketing Team & Develop Business Insights
Develop Deeper Understanding of Transport Market Thru Project Tracking
Tap Changing Market Dynamics & Provide Inputs for Business Decisions
- Business Development & Drive CRM Salesforce Tool
Support New Business Opportunities of Sales Team
Drive business development activities along with sales team members
Key User of CRM Tool. Represent AC & Heating Vertical to Support CRM Tool Requirements
Proactively drive & participate in CRM Programs
- Strategic Planning & Analysis
Work with the Management team for strategy/ guidance and support sales team/ stakeholders across India
Plan short, medium & long-term strategy, work on market research, market sizing, competitive analysis, project tracking etc.
Our Commitment to Our People
Across the globe, we are united by a singular Purpose: Sustainability is no small ambition. That’s why everything we do is geared toward a sustainable future—for our generation and all those to come. Through groundbreaking innovations, HVACR technology and cold chain solutions, we are reducing carbon emissions and improving energy efficiency in spaces of all sizes, from residential to commercial to industrial.
Our employees are our greatest strength. We believe that our culture of passion, openness, and collaboration empowers us to work toward the same goal - to make the world a better place. We invest in the end-to-end development of our people, beginning at onboarding and through senior leadership, so they can thrive personally and professionally.
Flexible and competitive benefits plans offer the right options to meet your individual/family needs. We provide employees with flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
Together, we have the opportunity – and the power – to continue to revolutionize the technology behind air conditioning, heating and refrigeration, and cultivate a better future. Learn more about us and how you can join our team!
Our Commitment to Diversity, Equity & Inclusion
At Copeland, we believe having a diverse, equitable and inclusive environment is critical to our success. We are committed to creating a culture where every employee feels welcomed, heard, respected, and valued for their experiences, ideas, perspectives and expertise. Ultimately, our diverse and inclusive culture is the key to driving industry-leading innovation, better serving our customers and making a positive impact in the communities where we live.
Equal Opportunity Employer
Copeland is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
With $5B of global revenue, Copeland is a leading provider of compression products, electronics, software, and solutions across many applications within Heating, Ventilation, Air Conditioning, and Refrigeration (HVACR), where macro and regulatory trends towards environmental sustainability, leads to changes in HVACR technology. Other products include other heating applications, food service and retail, transportation, and healthcare/life sciences. This new business also has a solution portfolio that manages, monitors, and controls refrigeration units in the commercial setting, as well as software solutions that measure and monitor temperature conditions of refrigerated goods in transit, where there is a greater emphasis on energy management/sustainability solutions globally.