Job Information
RELX INC Product Marketing Manager in Richmond, United Kingdom
Product Marketing Manager
Can you use a data-driven approach to drive growth?
Would you like to take ownership of our marketing strategy?
About our Team
The London Book Fair (LBF) has been running for over 50 years and over that time it has become an essential part of the international book trade calendar. It is now regarded as the pre-eminent Spring event of the publishing year. Exhibitors and visitors return year-on-year to develop relationships, gain insights, and set the tone for the year ahead.
About the Role
As a Product Marketing Manager, you will be instrumental in driving growth and market penetration for London Book Fair. This role entails crafting comprehensive marketing plans based on the EVP (Event Value Plan) and broader marketing strategies. This role offers a fantastic opportunity to shape the future of our show and play a vital part in achieving our marketing objectives.
Responsibilities
Developing and executing a marketing plan for London Book Fair, aligning with the EVP and Portfolio marketing strategy.
Establishing market size, penetration, and identifying growth opportunities across the publishing industry and other creative content-based industries.
Proposing and implementing audience growth strategies.
Managing relationships with associations, analysts, influencers, media, and industry bodies.
Leading onsite at London Book Fair and representing our brand at external market/industry-specific events.
Collaborating on the creation of campaign activation plans, including defined outcomes, with the Marketing Content & Community Executive and the events PR agency.
Requirements
Have a Bachelor's degree in Marketing, related field, or equivalent experience
Have exceptional understanding of marketing principles and audience growth strategies
Be proficient in establishing market size and identifying growth opportunities.
Be skilled in relationship management with external stakeholders.
Demonstrate solid experience in sales alignment and account-based marketing.
Have exceptional communication and analytical skills.
Demonstrate ability to represent the brand effectively in various forums.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
- Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
Working for you
We know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits we are delighted to offer:
Generous holiday allowance with the option to buy additional days
Health screening, eye care vouchers and private medical benefits
Wellbeing programs
Life assurance
Access to a competitive contributory pension scheme
Save As You Earn share option scheme
Travel Season ticket loan
Electric Vehicle Scheme
Optional Dental Insurance
Maternity, paternity and shared parental leave
Employee Assistance Programme
Access to emergency care for both the elderly and children
RECARES days, giving you time to support the charities and causes that matter to you
Access to employee resource groups with dedicated time to volunteer
Access to extensive learning and development resources
Access to employee discounts scheme via Perks at Work
About the Business
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit www.rxglobal.com.
Management Level
12 - Professional IC
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. We are committed to providing a fair and accessible hiring process. If you have a disability or other need that requires accommodation or adjustment, please let us know by completing our Applicant Request Support Form: https://forms.office.com/r/eVgFxjLmAK , or please contact 1-855-833-5120.
Please read our Candidate Privacy Policy (https://www.relx.com/careers/join-us/privacy) .
RELX is a global provider of information and analytics for professional and business customers across industries.
We help scientists make new discoveries, lawyers win cases, doctors save lives and insurance companies offer customers lower prices. We save taxpayers and consumers money by preventing fraud and help executives forge commercial relationships with their clients.
In short, we enable our customers to make better decisions, get better results and be more productive.