Job Information
McAfee, Inc. Senior Growth Marketing Manager, Acquisition & CRM in San Jose, California
Job Title:
Senior Growth Marketing Manager, Acquisition & CRM
Role Overview:
We are seeking a dynamic and experienced Senior Manager to join our team to drive acquisition initiatives and lead email campaigns to accelerate direct to consumer acquisitions. This role will play a critical role in the development of key campaigns and collaborate on marketing initiatives across the company.
The Sr Manager, Growth Marketing position is remote (United States based), with travel to major San Jose and Dallas hubs. We will only consider candidates currently in the United States and are not offering relocation assistance.
About the role:
Support the execution of key growth and messaging initiatives across the company
Drives acquisition email, abandon cart and lead generation programs, overseeing the development of consumer-centered messaging campaigns and templates, from conception to execution
Builds robust test and learn plans to drive consumer adoption and engagement, and looks for opportunities to continue to expand
Monitors and provides on-going analysis of program and campaign effectiveness and uses the findings to continually optimize and revamp campaigns
Stays ahead of and incorporates CRM, digital marketing and customer experience best practices
Work with cross-functional partners to ensure cohesive end to end strategy, customer journeys and positive experiences
Moves easily between complex activities
Develops best in class work and campaigns, with strong attention to detail and ability to manage project end to end
Very strong relationship building and cross-functional collaboration capabilities across various levels of partners and skill sets
Excellent analytical and critical thinking skills
Strong focus on the customer and customer experience
Persuasive verbal and written communication
Ability to move with speed and purpose About You :
7+ years in digital marketing and CRM roles, focused around acquiring new customers and customer lifecycle communication
A consistent and proven record of developing and implementing successful strategies to drive growth
Familiarity with the latest CRM and ESP technologies
Understand key intersection points across the customer journey
Have worked in a high-growth or transformation mindset business
Experience with global subscription businesses
Experience in the tech/software industry a plus#LI-Remote
Company Overview
McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users’ needs in an always online world, empowering them to live securely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.
Company Benefits and Perks:
We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
Bonus Program
401k Retirement Plan
Medical, Dental, Vision, Basic Life, Short Term Disability and Long-Term Disability Coverage
Paid Parental Leave
Support for Community Involvement
14 Paid Company Holidays
Unlimited Paid Time Off for Exempt Employees
96 Hours of Sick Time and 120 Hours of Vacation for Non-Exempt Employees Accrued Each Year
We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.
The starting pay range for this position is $135,910.00-$223,285.00. McAfee takes into consideration an individual’s skillset, experience and location in making final salary determinations. For further details, please discuss with the Talent Acquisition Partner.
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