Job Information
Digital Luxury Group, DLG Senior Digital Account Executive in Shanghai, China
As Senior Digital Account Executive at DLG (Digital Luxury Group), your role is to support Account Manager on day-to-day execution, as well as to effectively and efficiently manage the communication between clients and the Creative Team regarding briefs and feedbacks
RESPONSIBILITIES
Support the Account Manager and Creative Team to ensure ongoing client satisfaction through communication and participation in client meetings
Coordinate and carry out daily operation of social media platforms (WeChat, Weibo, RED and other mainstream social media platforms), helping to facilitate on-time delivery
Accurately understand clients’ requirement and feedback, and effectively communicate to the internal Creative Team to ensure efficient communication between the two parties
Keep up to date on changing digital landscape as it pertains to client digital activities, and paying attention to the Internet Ads Compliance Guidelines
Skilled use of PPT, Excel, and other tools to create and maintain databases and digital marketing performance tables, tracking, recording and reporting changes in client’s competitive landscape
Support Account Manager on Annual Planning and developing of the framework
Assist in community management on social platforms, spotting and solving emerging problems in a timely manner
QUALIFICATIONS
At least 1 year agency relevant social/ digital experience.
Ability to understand client brief and feedback on content posting, and clearly brief the requirement and feedback to the Creative Team
In addition to social retainer experience, have experience in other digital aspects such as Social CRM, E-commerce, WeChat Mini Program, KOL campaign, etc.
Familiar with third-party social media design layout software (Xiumi, E2, etc.)
Fluency in Chinese, proficiency in English, particularly written
Passion for and fundamental knowledge of the Chinese luxury industry and digital ecosystem
Proficiency in MS Office (Excel, PowerPoint, Word and Outlook)
Strong attention to detail, basic data analysis ability
Self-organised and strong interpersonal skills
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