Job Information
Linnaeus Marketing Executive in Shirley, United Kingdom
Overview
An exciting opportunity has arisen for a Marketing Executive to work across the Linnaeus portfolio of brands on a wide range of marketing activities.
Working for one of the UK's leading and rapidly growing Veterinary Groups, which is now part of worldwide Mars Inc. and one of its first UK pet healthcare businesses in the UK, we are looking to expand our marketing team to support an ever-changing and demanding set of business needs.
This exciting and dynamic role will be responsible for providing marketing support across a dedicated region.
Key Responsibilities
Develop and deliver compelling marketing campaigns that work across all channels, online and offline, as agreed in the marketing plan.
Ensure a range of marketing collateral is developed and available within brand guidelines and in line with the plan set.
Scheduling/uploading of content to websites as and when required
Work with the communications team to identify PR opportunities for practices and share any coverage gained
Use a variety of reporting tools to monitor and report periodically on the performance of centres against marketing metrics
Ensure key stakeholder communication and management are maintained at all times.
Any other duties as and when required
Experience
Essential:
2 years marketing experience
Experience of a multi-site, operational business
Strong background brand management
Experience of developing and managing brand guidelines
Good stakeholder manager and relationship builder across the business
Experience of developing clear and consistent messaging and client journeys
Experience working collaboratively across a wider business group
Knowledge of relationship management
Understanding of B2B and B2C market dynamics and customer journeys
Understanding of service sectors
Degree or professional qualifications
Stakeholder management
Influencing skills
Teamwork
Relationship management
Collaboration
Ability to shape and create
Time Management and organisation skills
Emotional intelligence
Desirable:
Veterinary or healthcare industry knowledge
Veterinary or healthcare industry experience
Events lead for a large organisation.
Events systems/software