Job Information
IHG Marketing Executive | Full Time in Sydney, Australia
Your day to day
Working with the Director of Marketing to Implement integrated marketing plans aligned with the hotel's objectives to drive brand awareness and revenue growth.
Drive food and beverage marketing initiatives and campaigns including social media content calendars, you will be responsible for local marketing initiatives driving revenue to the outlets.
Development of content plan and execution of electronic direct mail campaigns.
Oversee and manage the hotel's online presence included on the brand and hotel websites, third party websites and social media channels, including content audits, copy writing and overall functionality
Management of photo and video shoots, maintaining the photo library, and its use across all media and third parties
Create and execute engaging digital campaigns to attract and retain guests, through SEM and paid social media
Apply best practice through digital and traditional standards within the organisation, including planning, delivery, monitoring, optimisation, analysis and reporting results.
Keep abreast of competitors, industry trends and other external factors or events in order to identify new opportunities and optimise initiatives
Ensure all internal and external branded communications are aligned with global IHG Brand Standards
What we need from you
Bachelor’s or Master’s degree in Marketing or Communication
Two years experience in Marketing, Communications Management, Content Marketing or a related field
Exceptional communication skills; ability to interact with customers, employees, media, influencers and third parties that reflects highly on each Hotel, the brand and the company
Exemplary storytelling skills, copy writing and editing experience for B2B and B2C audiences
Impeccable eye for detail, being able to proof content that meets editorial standards
A good understanding of digital and social media and understand the content requirements for these channels
Ability to take ownership and work across multiple projects with deadlines
Ability to work on projects and stakeholder relationships remotely
Ability to approach situations with analysis, clarity and prioritisation
Ability to perform multiple efforts in a fast paced, complex, high growth environment
Must have full Australian working rights
No Working Holiday Visa as we require more permanency for this role
No Students this is a full time role
What we offer
Extensive career development opportunities with dedicated onsite trainers and an abundance of professional growth opportunities including multi-hire programs, skills training, and optional courses
IHG Australia’s myBenefits program including paid birthday leave, wellbeing hub, employee room rates, service recognition celebrations & myPerks platform with an extensive list of lifestyle and retail discounts from over 400 of Australia and New Zealand’s most popular retailers.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.