Job Information
Consolidated Electrical Distributors Content and Digital Marketing Specialist in Texas
Summary
Job title: Content and Digital Marketing Specialist
Job ID: 202498860007
Department: ISN Market Access Team
Location: TX-
Description
Summary:
We are actively seeking an exemplary self-starter candidate to join CED to drive digital content marketing for CED’s Careers department and the Industrial Solutions Network market access team.
This position will be responsible for driving and creating content that aligns with team created strategy and schedule for CED’s Careers and Training Department, and its Industrial Solutions Network business. You will also be maintaining, advancing, and executing content in a digital channel strategy through our digital ecosystem.
This role will act as a thought leader on content creation, curation and use through digital and enablement channels that help drive awareness, demand and compliance to desired use and meet agreed KPIs and outcomes.
This position is tailored to candidates seeking an opportunity to drive demand for our future workforce and our 80 industrial solution locations through digital content marketing.
No prior industry experience is necessary as we help give you the information and resources you need to be successful in this position.
Position Location: Dallas TX, Lincoln NE, Omaha NE, Vancouver WA, or Portland OR
Reports to: Training Director and Director of ISN Marketing
Minimum Qualifications:
Must be at least 18 years of age
1-2 years experience in the digital content marketing and/or communications field
Bachelor’s Degree - will consider related experience in lieu of degree
Authorization to work in the United States (without requiring work authorization sponsorship by CED now or in the future)
Preferred Qualifications:
Proven experience and/or education in digital marketing, content marketing and/or communications
Understanding of messaging and content effectiveness to drive engagement and demand
Understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and experience with online content strategy and creation
Demonstrable experience in marketing data analytics and tools
Solid computer skills, including MS Office, marketing software (Adobe Creative Suite, Canva) and knowledge of applications like CMS platforms, analytics, Google and other web development tools
ADDITIONAL COMPETENCIES:
Desire to execute content and digital strategies from information and data gathered
Ability and desire to provide encouragement and assistance for an idea or project
The natural gift of working independently and pushing projects or tasks to completion to achieve results
Time management
Problem Solving Skills
Team Player
Desire to Succeed
Strong Interpersonal & Communication Skills
Working Conditions:
Conditions vary based on projects and will include warehouse, office, and external environments.
During some segments possible extreme heat/cold conditions.
Office segments may include sitting for extended periods.
Various segments will include some travel – both by car and by air.
Supervisory Responsibilities: No
Essential Job Functions:
Create and manipulate content for various digital mediums and channels
Collaborate with a team to develop effective content and strategy to execute projects
Optimizing new and existing content on various digital platforms
Develop branding foundations and style guides and ensure adherence
Develop and maintain content calendar
Publish and push developed content through various determined mediums and channels
Monitor project status and analyze content’s performance and effectiveness
Stay up to date on trends of content, messaging and channels
Contribute to the creation of creative marketing campaigns across social media, the company websites, email and other platforms.
Enable field to properly and effectively utilize created content and digital channels
Work with outside vendors to supplement the work as needed
CED is an Equal Opportunity Employer - Disability | Veteran