Job Information
Ford Motor Company Digital Experience Design Manager in China
LincolnWay APP is Lincoln ‘s owner app and widely used by the customers.
This position manages Lincoin Way APP Feature plannings. governance and version release, and owns the
User interface & user experience design sequined by all features on Lincoin Way APP, ensure quality delivery
and delightful customer experience. It also manages 3D configurator and delivers 3D rendering of all new
vehicles and accessories on the key digital touchpoints i.e.LincoinWay App, Lincoin Mall on Wechat
miniapp, and 2.0 showroom.
Develop Lincoln all digital touchpoints experience strategy & action plans.
Lead mobile touchpoints user journey, UIUX design and closed-loop management of the delivery quality
Own CSI of all digital touchpoints and drive closed-loop resolution to ensure Digital CX improvement and create best-in-class Digital CX
Manage and review in-vehicle Digital CX product content
Generate and drive the implementation of new Digital CX initiatives from perspectives of business growth, synergy, and user feedback, industry benchmarking, i.e. vehicle ownership report, driving report, etc.
Co-Lead New programs 3D rendering and integration into digital touchpoints
Support digital features GTM workstreams & continuous awareness promotion
Ad-hoc assignments
Education Qualification
- Bachelor or above
No. of Years of Experience
- 7+ year experience in mobile app management & delivery, e-commerce operation & user operation experience is a plus
Professional Exposure
Basic owner app development know-how and iteration management
Effective and efficient communication
Customer-centric mindset
Design and creative ideation.
Project management
Open-minded
Strategic thinking
Plan-Do-Check-Act (PDCA) methodology.
Functional Skills
Cross functional knowhow and experience
Hands-on experience in setting up & implementing new business and all-time lifecycle digital customer experience
IVI knowhow and experience
Customer intelligence and data analysis skills
Business acumen and data analysis skills
Dealer operation knowhow
E-commerce operation knowhow
Behavioral Skills
- Strong ownership & accountability, team-player, sense of urgency
Special Knowledge/Skills Required
Good presentation skill
Fluent in English communication – both speaking and writing.
Proficient in Microsoft Excel, Word, and PowerPoint
Requisition ID : 27935